27 Jun 2014

Is Car to Car Communication the Future of Road Safety?


It’s fair to say that in the last couple of decades there have seen major advances in the automobile world. From intuitive satellite navigation systems, to hybrid, super energy efficient cars, and of course more recently, Google among others have explored the vast and powerful possibilities of driverless cars with inbuilt car to car communication systems.

These completely responsive cars have already been endorsed by major governments throughout the world, including Google’s home in the USA. The basic premise is that through V2V (vehicle to vehicle) communication, hazards could be intuitively avoided and traffic conditions anticipated. With reports stating that all cars could be fitted with this technology by 2020, it’s time to get familiarised with the notion of driving a much more intelligent motor car.

With extensive testing happening now in the USA, the next two years will prove vital to the future of V2V technology. Major parties involved in the project include the US Department of Transportation plus almost all the major car manufacturers across the globe, from Volkswagen to Ford. The idea is to literally road test the technology along major arterial routes in the US to determine its potential benefits and pitfalls.

The power of communication
Through a short-range wireless network and using standard GPRS data, these cars will effectively talk to each via a network of nodes on traffic signals, stationary roadside units and the cars themselves. This technology will provide accurate and up-to-the-minute reports on the road up to 1000 meters ahead.

Not only this, the idea is that everything within these cars would be interlinked, with a series of warning lights and receptors transmitting signals to neighbouring vehicles. This would prompt them to react accordingly in the event of a crash or incident. The technology works round blind bends, sudden stops, it can even anticipate dangers of changing lanes. 

Now, it’s worth stressing at this point that the first V2V communication cars will allow the driver a large degree of control, with the option to switch it off entirely if required. The intention is to provide a warning system for drivers rather than taking the wheel from them entirely.

Despite this, the possibilities V2V communication present, naturally reveal unprecedented benefits ranging from scenarios such as running late for that early morning business meeting, or en route to catch a flight. It has also been hailed as fast-track to dramatically improving road safety, allowing drivers a significantly increased amount of time to react to traffic conditions.

A controversial solution

In Africa traffic incidents remain a major cause for concern. Experts have explained that the potential such technology has to reduce accidents due to negligence or driving under the influence is massive. In South Africa alone alcohol and substance abuse accounts for the vast majority of collisions. With such hard facts, there is little wonder why a communication system such as this is a hot topic.
On the other hand, a critic may argue that treating the root cause of symptomatic problems like alcoholism and drug taking should be a primary focus, rather than employing the benefits of V2V communication to absolve ourselves of responsibility.

Relying on technology like this blindly also carries its own risk. Following the instructions of a system without critical appraisal of the information provided, rather than using instinct and initiative can open up a whole host of hazards. Not only that, with a limited reach, V2V communication cannot be fully effective. The ideal scenario is for every car to be fitted with the ability to communicate with each other. There is also the question mark hanging over privacy issues. What’s to stop someone for example, sitting by the side of the road and transmitting a false message?

The other query raised has been over the idea of insurance. Specifically because the basis of such agreements would certainly have to be revisited since the idea of comprehensively insuring a driver would no longer apply.


The game-changer V2V communication instigates is both deep and far reaching. Its invention is certainly a landmark in communication technology, even in its early stages. But it could be said that its possibilities are matched by the questions it raises. It seems that there are many hurdles to overcome and questions to answer before this becomes the way our roads are travelled. 

Contributed by reader Emma Pickles

26 Jun 2014

Mobile Money services, Mobile Music, Social Networks and Apps all covered on the last day of VAS Africa

It was standing room only at the start of the second day of VAS Africa, with an inspirational keynote speech by 18 year old entrepreneur Nadav Ossendryver.  Outlining the ideas behind Latest Sightings, an innovative app tracking wildlife in the Kruger, Nadav detailed his use of social media for building his community and developing activities around the app.

The youth market was a focus of the panel discussion featuring Cell C and Orange as they detailed their strategies for targeting the 16 – 21 year old segment.  What services will they pay for and what is truly relevant to them?
The conference went on to discuss Mobile Money services, Mobile Music, and Social Networks  and Apps in Africa. 

Speakers detailed clear trends on the need for higher speed, top quality networks to deliver the new, innovative content and apps, as well as the requirement for fair and accessible data pricing.  Strong partnerships are paramount, and win-win business models essential.

Arnauld Blondet, Innovation Director for AMEA at Orange, commented on the success of this year’s VAS Africa, and the growth and development on previous years “VAS Africa is definitely the great opportunity for mobile telcos to look at their growth, understand new trends, listen to vendors and seek new business models.  This is the great recipe of VAS Africa.  I am impressed with the bigger agenda, bigger number of people and quality of presentations.  VAS is clearly a big subject”.

We look forward to returning with an even bigger and better VAS Africa on 24th-25th June 2015 in Johannesburg.



24 Jun 2014

Strategic insights and content viewpoints from Huawei, TA Telecom, Virgin Mobile, Smile and 2Go on Day 1 of VAS Africa

For the first time this year VAS Africa was co-located with MVNOs Africa, and more than 250 delegates from the two events joined the opening keynote session on June 24th at the Maslow Sandton in Johannesburg.  

With strategic insight from Huawei and TA Telecom, together with operator and content viewpoints from Virgin Mobile, Smile and 2Go, the keynote session set the scene for a day discussing innovation in both technology and marketing strategies.

Panellists and speakers assessed the role of operators in the expanding digital ecosystem – dumb pipe/data channel or innovator, with emphasis placed this year on the importance of the role of pipe/channel.  The conference went on to discuss the opportunities available from partnerships with OTT players and content providers.  Operators should consider aligning their strategies with the likes of skype, viber and whatsapp – to maximise what these players are doing within the operators’ own strategies.  Alignment and partnership were deemed to be the way forward, not competition.

Focus on the customer is key.  Is the customer educated on the cost of data consumption?  Is the app/service easy to use?  Is the content relevant and local to the customer?  What services will create stickiness?  Where is the consumer and how do they prefer to receive the content/services?  Also important to remember is that while 154 million African customers use a smartphone, still 931 million use the feature hone.

The first day concluded with the Mobile Marketing and Advertising session, bringing case studies of new ways to target the consumer via mobile.  At the heart of the day was the reminder that the operator knows the customer best and thus retains a pivotal role in the expanding digital ecosystem.


Together with the key content take-aways, delegates enjoyed extensive networking opportunities across the VAS and MVNOs events - speed networking, one-to-one introductions and an informal drinks reception at the close of the day.  Join us for day two and a focus on Mobile Money, Mobile Music, Social Networking, and Key VAS for the African market.

 Join us for day two of VAS Africa to hear from MTN, Cell C, Safaricom, Nokia and many more.


12 Jun 2014

Operators and their partners discuss profitability and efficiency in data networks at Connecting West Africa


After a first conference day discussing operators' data strategies, the Connecting West Africa audience re-convened today in Dakar. The day's sessions covered in more details how to improve profitability thanks to better cost-efficiency and attractive services.

The second day started with a panel and interactive round tables on how to manage costs without reducing quality of service. The participants highlighted the importance of balancing capex and opex, outsourcing and energy strategies. The role of regulators was also mentioned as crucial to support operators in offering affordable communications services to end-users.

The audience represented stakeholders from the telecommunications sector across the region: MNOs, regulators, OTT players, satellite operators, vendors and more from countries as varied as Senegal, Ivory Coast, Nigeria, Sierra Leone, Mauritania, Gabon, Equatorial Guinea, Gambia, Niger, Mali, Benin, Chad, Ghana, Congo, Cape Verde and more.


Events in the Com World Series -  which Connecting West Africa is part of - will continue looking at how Africa can embrace data networks and services to serve the continent's needs.


Glowing feedback from 2014 attendees:


"I enjoyed Connecting West Africa 2014 because this seminar allowed me to meet many partners all at once. It is well organized and supported the participants immediately. I enjoyed it greatly!”

Sophie Kouma
International Carriers Account Manager
Orange Cote D'Ivoire


“Great Opportunity to meet industry players in the sub-region. Meeting peers and partners is always an enriching experience and opportunity to discuss challenges and opportunities. Thank you Informa”

Amer Atwi
CEO
Comium Gambia


“The Connecting West Africa forum is a excellent place to meet people from the industry and exchange ideas, through Speed Networking. The presentations were very informative and educative for the challenges which operators are facing.”

Ndiaye Ousseynou
Interconnect Manager
Airtel Congo



“Very well organized but would suggest to make it at the Kind Fahd Palace next year.”
Fabienne Sane
Responsible Communication
Sonatel Orange

Save the date: Connecting West Africa is back next year on the 9th - 10th June 2015. 

10 Jun 2014

It’s all about data at Connecting West Africa in Dakar

The 11th Annual Connecting West Africa event opened in Dakar, Senegal today. A full conference room with delegates from across the region gathered to listen to presentations and debates with operators and suppliers on how to prepare networks for the growing data demand.

Maty Sene of host operator Sonatel gave a presentation on operators’ strategies to develop profitable data-ready networks. He predicted that the proportion of data revenue will go from 10% to 40% by 2018, making it crucial for operators to embrace innovation in order to maximise those revenues. Mark Pritchard from Microsoft said West Africa was ‘blessed in terms of submarine cable landings”, making “broadband internet connectivity at super fast speed a reality”. Samba Sene of the Orange Technocentre in Abidjan and Yann Le Guen of Yoomee Cote d’Ivoire addressed the LTE opportunity for the region. Dominique Baron of Horus Telecom looked at how to serve rural areas more effectively and Lare Atcha of Intelsat looked at new satellite technologies. The debates covered commercial strategies, cost-efficiency, quality of service challenges, LTE deployments and technologies to ensure operators maximise the revenue opportunity from data.

The event was of course focused on networking and sharing experiences, with a busy exhibition, a speed networking session and networking drinks.


The second day of the event will include more interactive sessions to discuss various aspects of cost-efficiency (power management, infrastructure sharing, outsourcing), the role of regulators and governments in promoting broadband access in the region, and value-added services.Thank you to our sponsors (Intelsat, Horus Telecom & Utilities), our host operator Sonatel and all exhibitors.

2 Jun 2014

Is Google’s Project Loon Really the Future of the Wireless Internet?


Is Google’s Project Loon Really the Future of the Wireless Internet?
The future of the internet, and particularly how it will be offered to those parts of the world with less access to technology, has always been a favoured topic on our blog. One company that is known the world over for trying things that others haven’t is Google, and this has never been truer than with an initiative they launched in June 2013. Known as Project Loon, the top-level concept is that this project will supply wireless internet to places that don’t have ready access through the use of balloons floating 18 kilometres above the earth. It’s an amazing idea and almost seems too good to be true – so we thought we’d look into it more closely, and discover whether or not it really is the future of the wireless internet.

How Project Loon works
The core concept of Project Loon works as described above: balloons floating in the stratosphere direct wireless broadband signals to houses on the surface – but there is a little more to it than that. The balloons work in tandem with receivers which will need to be attached to the outside of a house, office or other building on the ground. These look like blue orbs, and are connected to a regular router within the building, which then transmits the signals like a standard Wi-Fi network. The reason this is so innovative is that the process requires no wires at all, so even in the middle of Africa where there are no underground or overground telecoms cables, having access to wireless internet becomes a possibility. On top of that, Google engineers can also actively move the balloons using wind currents. This means that they can direct the balloons to places where internet access is most needed at the time.

Accessing the Project Loon network
Of course, even with a Wi-Fi network in place, not everyone has access to devices that can connect to the internet. More specifically, desktop computers and even laptops are relatively scarce in many areas of Africa. This is where devices such as low-cost tablet computers can come in very useful. With more widespread access to these devices, being able to use the internet will become something that anyone can do. Many cities in Africa already sell low-cost tablet computers, along with any relevant comprehensive cover for such devices that may be necessary. Naturally, in any built up area, a policy that offers all-encompassing cover is usually essential. In large cities within Africa, it is not uncommon to see laptops and desktop computers, which is why insurance cover is so vital – especially when these computers are used in a professional setting. We wouldn’t be surprised that, with the help of Google’s Project Loon, the use of tablet devices becomes much more widespread in Africa – even in remote areas (where, of course, gadget and other electronic device insurance becomes a bit less important).

The impact on the developing world
Since the rise of the internet, there has been somewhat of a growing imbalance between developed countries and those that are still developing. This gap has been growing wider due to the adoption of the internet at the centre of modern life in developed countries, when many others have limited access. With Project Loon, it’s easy to envision a world in which all countries have equal access to the web, so that even those who have thus far been cut off from global communication have the chance to reach others across the world with ease. It could also open many doors and lines of dialogue that have been impossible until now. The fact that Project Loon can easily be moved through the stratosphere means that it could benefit people in Africa, the Middle East and parts of Eurasia. Of course, if there is a reluctance to this change, there are no requirements for participation – it’s really meant for those who want to get online but can’t… yet.

The next steps for Project Loon
Following the pilot launch in 2013, many wondered when Project Loon would be brought to the masses. One issue that Google has faced is the fact that it’s sometimes difficult to license the relevant bands they need to transmit the wireless signals. These spectrums, in the 2.4 and 5.8 ghz bands, require long drawn-out discussions with the current owners in order to arrange proper licensing deals. All in all, this means that Project Loon has slowed down a little. However, just recently there was some good news about the future of the project, and it seems that momentum is once again taking the project skyward. Our fingers are crossed!


Contributed by reader Emma Pickles

22 May 2014

East Africa Com returns to Nairobi on 9th - 10th September

The Com World Series is pleased to announce that the 10th Annual East Africa Com will take place at the Safari Park hotel in Nairobi on 9th and 10th September 2014.

The event was originally due to take place on 20th and 21st May but had to be postponed due to security concerns.

The Com World Series is committed to doing business in Nairobi, Kenya: one of the most dynamic business hubs in Africa and a leading market for the digital sector. All necessary measures will be taken to run the event in the best conditions so that participants can enjoy in-depth learning, networking and business opportunities.

About East Africa Com

East Africa Com is the leading conference & exhibition for the region’s telecoms, media & ICT industries.  Now in its 10h year, the conference is the annual meeting place for East African operators and regulators to network, do business and set the agenda for the forthcoming year together with international and regional telecoms solution providers.    East Africa Com is part of the Com World Series, a series of events dedicated to the telecoms, media and ICT sector in emerging markets, produced by Informa Telecoms & Media. The conference programme covers the most strategic issues affecting companies in East Africa’s digital market - services, connectivity, efficiency, profitability, customer experience, partnerships, policy and more.

For more information please contact Julie Rey, Research Director, Com World Series, Julie.rey@informa.com +44 20 7017 5394. 

Kind regards,

The East Africa Com Team. 

16 May 2014

Please read - East Africa Com postponed






Dear Colleagues,

We are sorry to announce that East Africa Com, due to take place in Nairobi next week, is to be postponed. In light of recent security concerns and of today’s bombings in the city we have decided we cannot go ahead with the event as planned.

Although we have held many events in the great business hub that is Nairobi, we have to put our delegates’, our customers’ and our team’s safety and security first. Our thoughts are with the families of the victims and with everyone affected by these events.

The Com World Series team is looking into potential new dates and venues for East Africa Com 2014. It remains an important event and we will make sure it is held in the best conditions and to the Series’ standards.

Best regards,
Julie Rey
Research Director
Com World Series





13 May 2014

Shiny, digital, mobile money - Numeris-Media

Anne Agbakoba, Chief Research Officer
Numeris Media

May 2014 / Growing up, I often scratched my head over the concept of a money order: how did my father, who was away at Onitsha for a couple of days, manage to get money across to my mom in Lagos, which she would receive either at a post office or at a particular branch of Union Bank.

It was pure mystery. Mention this to today’s ‘natives’ (connected youth) – for whom money transfers involve a quick swipe of their smartphone – and they would laugh endlessly.

But, fast-forward to 2014, and with the growth of personal mobile phone ownership (table below), Africa has become the global leader in delivering financial services to the world's unbanked masses.

Across Africa, new ventures are using mobile money as a platform to facilitate other services like insurance, analytics, consumer credit, and eCommerce. The continent’s mobile network operators are boosting their bottom lines and raising standards of living by offering mobile wallets to the unbanked, making it possible to conduct a variety of transactions: from person-to-person money transfers to bill payments and point-of-sale purchases.



Convenience


When in Nairobi (Kenya), I would get cash out of my Ecobank bank account, hand it over to an ‘M-Pesa’ mobile money agent, present an ID, type in a PIN, and the agent would credit my phone number with an equivalent amount of digital currency.

Similar to the ‘Paga’ mobile money service in Nigeria, I could store my mobile money and then, for a small fee, send it to any other phone number on my network – whether to a friend or a taxi, or to purchase airtime.

Disruptive idea: a bakery deploys mobile money?


However, despite the fact that mobile money seems all smooth, shiny and digital, the problem the global poor have had with traditional banks is their grossly inadequate bank branch network i.e a mobile money service can only thrive if there is a generous number of outlets where people can draw or deposit cash. A larger spread of locations results in the service being more accessible.

Now, here is how a BAKERY in Mexico took care of business.

Grupo Bimbo, one of the largest baking (yes, baking, not BANKING) companies in the world, got the bright idea that all the

700,000 family shops and small merchants that buy its baked goods might as well become retail locations for mobile money and payments services.

And so, using technology from Blue Label (a leading South African provider of prepaid airtime), Grupo Bimbo began installing mobile payment terminals in its merchants’ shops. The new machines enabled the small retailers offer mobile airtime top-up and bill payment services. And a partnership between Grupo Bimbo and Visa also allowed the retailers offer cashless debit and credit card transactions.

From September 2013, specially trained technicians could be seen across Mexico, literally arriving on bread trucks to set up machines and train shop owners.


CONCLUSION


It definitely looks like mobile money services are well on their way to replacing cash transactions and enabling the spread of micro transactions across Africa and other developing economies. Millions of people would be able to store, send and spend money at low transaction costs using their mobiles. And the need for financial inclusion, the slow growth of rural banking, and the increased use of remittances, will offer a big opportunity for mobile money growth.

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Guest blog post by Anne Agbakoba, Chief Research Officer, NUMERIS-MEDIA anne@numeris-media.com



7 May 2014

Yaya Ndjore discusses the most popular services for African consumers, mobile money, and top three major trends affecting his region

Ahead of VAS Africa 2014 we are in conversation with Yaya Ndjore, Head of Digital, Tigo Tanzania

Yaya Ndjore, Head of digital, Tigo Tanzania

Com World Series: Please describe your company’s position and objectives in Africa:

Yaya Ndjore: We aspire to be among the leading Telcos providers by following our triple a strategy.

Com World Series: What do you think are the top 3 major trends affecting your business in the region in 2014?

Yaya Ndjore: 1. Urbanization rate 2. Affluence rate 3. Saturation of Mobile in Cities

Com World Series: Which do you consider to be the most popular services for African consumers and enterprises?

Yaya Ndjore: Data is the simplest answer but we need to look at what services on top of that.

Com World Series: What are the main challenges operators need to adapt to in order to deliver attractive services to their customers?

Yaya Ndjore: Sophistication of the customer, adaptation to the emotional aspect of the service delivery.

Com World Series: What is the best way forward for operators and OTT players – competition or partnership?

Yaya Ndjore: Partnership

Com World Series: How are mobile money services likely to evolve in the years to come?

Yaya Ndjore: With already 61 million worldwide, in just few years of existence, they will grow further.

Com World Series: How do you see mobile fitting into marketing and advertising campaigns?

Yaya Ndjore: Great potential as Ad can be very mass targeting…

Com World Series: Which companies are showing most innovation in the region and what can be learnt from them?

Yaya Ndjore: Difficult question as all major companies are showing a lot of qualities in that regard MTN, VODAFONE and MILLICOM are leading the way/ lessons learnt: try to detect trends and understand the implications before anybody else.

See Yaya Ndjore speak on Day 2 of VAS (25th June 2014)